SUPER BOWL LIX
A Century of Cravings
“Football is for food” was so successful, Uber Eats bought airtime during Super Bowl LIX... the pinnacle of a ritual specifically designed to make you hungry. Matthew McConaughey takes us back to the very beginning...
Directed by Jim Jenkins & edited by Matt Murphy.
AWARDS
A CENTURY OF CRAVINGS FILM
Super Clio Shortlist, Clio Sports Gold, Clio Bronze, Cannes Lions Gold,
One Show Bronze, Tibeca X Best Commercial, Gold Ciclopes in Ideas
FOOTBALL IS FOR FOOD CAMPAIGN
Martha's Super Bowl Caesar Salad
In what may go down as one of the most gloriously unnecessary brand crossovers ever, we worked with the Caesars Superdome to create a Caesar salad shaped like, you guessed it, the Caesars Superdome.
BECOMING DITKA
BRAHT SUMMER
MESSAGES FOR GRETA
Glenn, Rob, and Charlie even spoofed the campaign —
in their own whiskey ad, which I didn’t work on but, cool.
