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TAKE A TASTE

Coke Zero Sugar is so good, it sparks debate. So we brought in Lil Dicky and Taco—two hoops obsessives from DAVE—to argue over NCAA best-evers while low-key fighting for the last Coke.

 

Directed by Guy Shelmerdine & edited by Andy McGraw
 

Featured in USA Today, The Source, Adweek, The Drum, BestAdsOnTV.

But Wait, There’s Robes 🪩

If you’re not courtside for March Madness, the next best thing is couchside—wearing a robe, sipping Coke Zero Sugar like it’s game day champagne.

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So we built the coziest care package ever: plush branded robe, matching slides, a chalice worthy of a bracket god, and yes—free Coke Zero Sugar.

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SR CW: Scott Dobbin CD: Ben Bliss, Nate Ripp CCO: Keith Cartwright

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