I GOT BANNED FROM TIKTOK...
The Taylor Swift of It All
What started as a joke somehow turned into 34k TikTok followers,
one Instagram video with 19 million views, and tens of millions of likes across the board.
Then I got banned. Was it Taylor’s team? Who’s to say.
I’ll save that conspiracy theory for another time.
*I do have another TikTok with 27k followers that I plan to resurrect — but for now, you’ll probably understand that one even less.
My only artifact 🥲
What advertising didn't teach me
Mistakes get more engagement – don't delay for details
(which as an art director can be excruciating)
TikTok and IG rarely like the same things – what doesn't work on TikTok works on Instagram
Captions can cannibalize comments – don't take the words out of their mouths, say less and they'll say more
Videos that take hours perform better than edits that take days, just make it don't over think it.
Nothing's viral until "Kanye is better" is in the comments
2026 Update
I waited almost a year, sent another plea with receipts and have been sent to the final bosses.
